Influence of Fictional Character on Casual Fashion

Influence of fancied character on casual fashionAbstract This research paper focuses on the influence of fictional character on day to day fashion. The branding of the companies like Netflix, Disney, Marvel, DC has a lot to do in this. This is the reason that this benevolent of fashion is not bound to any age group or gender. This fictional character prints or motif can change the value of a simple t-shirt, just because someone likes the character.Keywords Fandom, Graphic, Fiction, Casual Fashion, Street-wearIntroduction Human being a very social animal tend to look for pathways to convey its alone(predicate) ideas to a greater majority. Apart from serious topics such(prenominal) as Politics, Religion and Race, fan-fiction or a talk over peoples favourite is considered as a very bizarre way to establish your physical or virtual identity not among teenagers as well as young- heavy(a)s.Especially for young-adults who navigate from one place to another(prenominal) during their forma tive years tend to meet a lot of people. Be it the person you sit next to during class or your roommate, you need to establish a social network because most of us dont want to be considered as eccentric or introverts. Hence a popular television fandom is the only way. The marches fandom describes a community of people who bond over a common interest.People following such fandom tend to express themselves in very unique ways. As a result they form a huge market for brands such as free authority who excel at merchandising such television shows and movies. Moreover, there are numerous websites who deal with customised t-shirts which absolutely rely on fan-fiction propaganda. Research ObjectiveTo study the impact of popular television serial publication and movie on Casual Fashion for kids and young-adults.To study the role of branding and merchandising in creating such fandom driven products.Research MethodResearch Type exploratory research as it tries to explore the market of fandom driven productsData Collection Technique Data collected will only be secondaryReview of LiteratureA fictional character is a person or other being in a narrative of a series,videogames,movie etc. It can be 2 dimensional or 3 dimensional.The term cartoon originated in the Middle Ages and first described a prepare story drawing for a piece of art, such as painting, fresco, tapestry or stained glass window . In 19th degree Celsius, it came to refer to humorous illustrations in magazines and newspapers. And in early 20th century and on words it refer to comic strips and animated films.The populery which this fictional character got,it influenced fashion in many ways.From a kid to a young adult every one wanted this merchandise.Gupta, S. and Panna, B. (2015). Effect of Cartoon Shows on Kids Fashion. International Journal of scientific research and management (IJSRM), online 3(6), pp.1-2. Available at http//ijsrm.in/v3-i6/27%20ijsrm.pdf Accessed 15 Apr. 2018.How Manga and Anime influenc e Fashionhttp//otapleonehalf.tumblr.com/post/126507841313/how-manga-and-anime-influence-fashionAnalysis and InterpretationConclusionRefernceWilkin, D. (2014). The influential impact of fandoms. Fandoms are indicative of passion and dedication, dont be so quick to judge.. online The Diamondback. Available at http//www.dbknews.com/archives/article_fac2e8e6-3def-11e4-ab37-001a4bcf6878.html Accessed 14 Apr. 2018.http//ijsrm.in/v3-i6/27%20ijsrm.pdfhttp//otapleonehalf.tumblr.com/post/126507841313/how-manga-and-anime-influence-fashionhttps//www.theguardian.com/fashion/gallery/2015/sep/17/minnie-mouse-how-the-disney-cartoon-influenced-fashionhttp//www.complex.com/style/2012/08/how-90s-cartoons-influenced-todays-style-trends/patterned-shorts